Analysis & Reporting
Social media gives businesses the unique ability to have meaningful discussions with a wide follower base. It’s important to be open and available to discussions. We ask and answer questions on posts and via direct messenger. It is our goal to discover what they like, what they hate, and what new ideas they may have. It’s possible they bring up something important that you overlooked.
Social media is the new customer service department. We provide this service directly, by offering clear channels of communication for customers to register complaints, concerns, and suggestions. We are proactive as well, monitoring what people are saying about your brand online. If an issue arises, we will quickly notify you about a customer question to get the issue resolved.
Encourage your followers to contribute content to your social media pages. This not only shows you care about your customer’s voice, but will spark meaningful discussions with your audience to gain insights into what they are thinking and feeling about your brand and industry.
Many people follow brands online for the deals they offer throughout the year. A great tactic is to provide exclusive deals to loyal customers. Offering deals inspires your followers to act immediately, especially if it’s a limited offer. Not only do you excite your audience with your offering, you can also measure the success of the campaign with social media analytics.
Humans are more likely to engage with other humans over some corporate entity. By putting a human face and voice on your company, you can appeal to your followers on a much more human and trusting level. This is a big part of our brand strategy at LivFre: giving out clients not just a web presence, but a personality their audience can resonate with.